Call to Action: The world has fallen apart. We are in the midst of countless crises—environmental destruction, human and worker rights violations, mental and public health emergencies, racism, recession, etc. When is it going to end?
Marianne Williamson once said, “Something very beautiful happens to people when their world has fallen apart: a humility, a nobility, a higher intelligence emerges at just the point when our knees hit the floor.” Isn’t that where the world is now?
With our society and culture in shambles, it’s up to us—individuals, families, communities, and even brands (or rather, especially brands)—to lay down our guards; listen with open hearts, open minds, and do the right thing. We have to do better.
Brand Marketing + Graphic Design
Left-brained Creative (LBC) is a woman-owned brand marketing and graphic design firm on a mission to partner with small businesses and nonprofits who are dedicated to creating positive change—whether through the products or services they sell, or the advocacy and awareness they create.
We believe that by aligning your brand’s mission and business objectives with authentic marketing and communication strategies, we can create powerful work that begets positive change. Together, we can do better.
Hi, I’m Kelly. I’m the founder of Left-brained Creative (LBC), and in many ways, I am the brand. I’m also a bit of an oxymoron. I’m not your typical pie-in-the-sky creative* who only wants to work on the most dazzling projects money can buy. Nah. My goal is to create brands that work.
*Apologies to the “typical” creatives—my intent is not to offend, merely to illustrate. The world needs your pie-in-the-sky ideas!
What I mean by “creating brands that work” is that (a) the intended message resonates with the intended audience, (b) the design deliverables are functional and completed on time and on budget, and (c) the communication aligns with the brand’s mission and objectives. Hence, the left-brained-ness. Left-brained thinkers are logical problem-solvers who base decisions on facts.
Service Offerings
LBC offers branding, marketing, and graphic design solutions for small businesses and nonprofits. Whether you are just now entering the marketplace and launching a new brand, product or service offering; or are an established brand looking to refine your competitive edge, LBC is here to help—from strategy all the way through design execution and implementation (and everything in between). Check out our service offerings below:
Brand Launch (Phase I): Appropriate for new brands who are looking for a comprehensive plan of action to promote their products or services. Includes:
- Logo design with custom artwork and brand guidelines
- Development of brand values and unique selling proposition
- Research-based analysis of the industry and competitive landscape
- Identification of target market(s)
- Development of tactical brand marketing strategy
Brand Launch Action Plan (Phase II): Appropriate for brands who have completed the Brand Launch and are ready to develop a tactical marketing communications plan. Includes:
- Identification of brand-related marketing goals
- Development of tactical brand marketing strategy
- Design and implementation of brand marketing strategy
Brand Audit (Phase I): Appropriate for established brands who are experiencing stagnant (or declining) growth and are looking to identify their brand’s competitive edge. Includes:
- Identification of brand values and unique selling proposition
- Research-based analysis of the industry and competitive landscape
- Identification of target market(s)
- Analysis of brand compared to leading competitor
- Recommendations for brand improvement and growth
Brand Audit Action Plan (Phase II): Appropriate for brands who have completed the Brand Audit and are ready to develop a tactical plan to address brand-related marketing goals. Includes:
- Identification of brand-related marketing goals
- Development of tactical brand marketing strategy
- Design and implementation of brand marketing strategy
Rates + Pricing
We handle rates and pricing a little differently here at LBC. We understand that brands can’t be successful if no one knows who you are, or how to find your products or services. Therefore, we never want our rates to be a barrier to your success. We work within your budget so that you never receive an invoice that gives you a little panic attack in the pit of your stomach.
You choose your hourly rate, you set your budget, and we provide transparency so that you always know (a) what we’re working on, and (b) how many billable hours we’ve spent on your work in real time.
Partnering with LBC is like getting your own in-house marketing communications team. When you team up with LBC, you gain access to experts with decades of experience—both academically and within the industry. Speaking for myself (Kelly), my credentials include:
- A bachelor of science in visual communication design from Stevenson University
- A master of science in management with a specialization in marketing from the University of Maryland Global Campus
- More than 13 years of design and branding experience in the small business, big corporate, and nonprofit spaces
Sound too good to be true? It’s not. I’m for real. I love helping brands grow, but the reality is, I can’t afford to work for free—although I totally would if I could! So, what does it typically cost to hire rockstar consultants like us? Let’s take a closer look.
View Portfolio
Choosing the right creative talent to represent your brand is a big decision. Browse our portfolio of client work to get a taste of what LBC brings to the table in terms of branding and graphic design capabilities. Our case studies showcase the breadth and depth of our brand marketing campaign strategies.
Testimonials
Don’t take our word for it, check out what our clients have to say about us! Additional client reviews can be found on our Google business page or by clicking here.
“My office now mostly outsources design. When I need something done well, I call Kelly. When I need a real expert eye and the kind of imaginative input that you can only get from a true creative, I call Kelly. She’s worth every penny and then some.”
Jon Miller, Director of Membership and Communications at the Ecological Society of America
“Kelly created and implemented many successful campaigns and communication products for us. In a sea of designers, it’s rare to find a partner with both a high-level creative skillset and a forward-thinking strategic approach. Don’t pass up the chance to work with her.”
Dennis Oakes, Senior Vendor Manager and Associate Vice President at T. Rowe Price
“Kelly is a unique designer that delivers creative results all guided by reason. Her ability to juggle multiple projects and organize copy into easy to read formats is unmatched. As an added bonus, Kelly is a warm, compassionate person with a great sense of humor.”
Nicole Steckman, Legal Marketing & Business Development Professional
Contact Us
Get started today! Contact us by using the form below, or send an email to contact@left-brained-creative.com. You can also text or call us at 410-259-1295.